As surfing continues to attract an ever-increasing population of humans, the amount of surfboards being deployed also continues to rise. But what happens to surfboards as their short life-span plays out? A significant percentage end up in landfills, contributing to environmental degradation and waste. While absolute sustainability within the surf industry may be a long […]
Thanks to Jamie O’Brien’s high profile soft-top antics and every imitator on the planet, the popularity of foamies has reached ridiculous heights. It was estimated by Bloomberg Businessweek that as of 2015 about 500,000 Wavestorms had been sold. There are massive Instagram accounts dedicated to soft-tops, faomie surf contests, and surf school flotillas blanketing every conceivable […]